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Ruben Gonzalez

First 4-Decade Winter Olympian, Wall Street Journal Bestselling Author,
Leadership, Sales, Change Expert

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Fee Range: Contact Speaker Exchange Agency

  • At the age of 21 took up the sport of luge.
  • Four years and a few broken bones later competed in the Olympics.
  • First person to ever compete in four Winter Olympics each in a different decade.
  • Bestselling Author of “The Courage to Succeed” and “The Inner Game of Success.”
  • Wall Street Journal and USA Today Bestselling Author
  • Over 100 Fortune 500 Clients in 5 continents
  • Endorsed by Zig Ziglar, Stephen Covey, Brian Tracy and many others.
  • His presentation is “An Olympic Experience You’ll Never forget.”

*Fee ranges are presented as a guideline only. Speaker fees are subject to change without notice. For an exact quote, please contact your Speaker Exchange Agency representative.

Picture this.

A 21-year-old sits on the couch watching the Olympics… and makes a decision that defies logic:

“I’m going to compete in the next Games.”

No experience. No natural talent. No roadmap.
Just a dream so big most people would dismiss it instantly.

Four years later—after crashes, setbacks, and more than a few broken bones—he’s no longer watching. He’s on the starting line, racing in the Olympic Games in the sport of luge.

Then he does it again.
And again.
And again.

At 47—when most athletes have been retired for decades—Ruben was competing in the Vancouver Olympics… against athletes young enough to be his kids.

And he’s not done.

Now he’s training for the 2030 Winter Olympics, chasing something no one’s ever done: competing in six different decades—and becoming the oldest Winter Olympian in history – breaking a hundred-year record.

But here’s the real story…

This isn’t just about Ruben.

It’s about what happens in the room when people realize what’s possible for them.

As a Four-Time Olympian, bestselling author, and TED speaker with over a million views, Ruben doesn’t deliver speeches—he creates breakthroughs.

You can feel the shift.

First, people lean in.
Then, they start to rethink their limits.
By the end, they’re on their feet—because something inside them has changed.

They don’t just leave inspired.
They leave activated.

They walk out with unshakable belief, practical tools for mental toughness, and the courage to go after goals they once labeled “unrealistic.”

Because when you hear from someone actively proving that age, fear, and “common sense” are negotiable… excuses lose their power.

That’s why high-performing organizations bring Ruben in when the stakes are high.

Companies like Coca-Cola, Wells Fargo, Oracle, Google, and Chick-fil-A aren’t looking for motivation.

They want transformation—and results.

Ruben’s ignited teams on five continents, delivering impact that lasts long after the applause fades.

His story’s been featured by ABC, CBS, NBC, Time Magazine, and The New York Times.

His book, “The Courage to Succeed,” earned endorsements from legends like Lou Holtz, Stephen Covey, and Ken Blanchard.

The Olympic Committee honored his journey by selecting him to carry the Olympic Torch.

But what truly connects?

Ruben isn’t extraordinary because of talent.
He’s extraordinary because of choice.

He chose to start before he was ready—and to keep going when quitting would have been a lot easier.

That’s why audiences see themselves in his story.

It feels possible.
It feels real.
It feels like permission.

Permission to stop playing small.
Permission to take the shot.
Permission to go all in.

And because he’s still training… still competing… still chasing the next “impossible” goal…

Every word carries weight.

The result?

Teams that stop making excuses—and start making history.
Leaders who trade comfort for courage.
Organizations that break through plateaus and redefine what’s possible.

And individuals who walk out thinking:

“If he’s still going after it… what’s my excuse?”

Book Ruben Gonzalez—and watch transformation show up where it matters most: your results.

Becoming Unstoppable: Success Secrets of a 4X Olympian

Ruben shares what he had to do to make it to the Olympics and how anyone can reach their goals faster by following the same success principles.

Learn how to develop the mental toughness of Olympic athletes so you can win more sales, dominate your market, and leave your competition behind.

This program is perfect for a group facing change, challenges, or setbacks to overcome.

Your people will learn:

  • How to condition their minds for success.
  • How to become unstoppable in the face of challenges.
  • How to take their commitment to a higher level.
  • How to become confident and laser-focused.
  • How to become better leaders.

Success isn’t luck—it’s built through consistency, focus, and relentless execution. In this high-energy, engaging, and inspirational presentation, Ruben shares the success principles behind high performance, peak performance, and winning at the highest level. Your team will discover how to turn goals into measurable results, strengthen mental toughness and mindset, and build momentum through daily action and discipline.

From preparation to performance, this keynote equips your employees, salespeople, and leaders to perform when it matters most. To have the high-performance edge – to triumph in the moments that matter and drive growth and progress.

Motivation fades. Purpose fuels performance. It ignites the fire – motivation that lasts. This inspirational, high-energy, and unforgettable keynote, is a blueprint and catalyst, that helps your audience reconnect with their dreams, passion, and potential. They’ll learn how to stay motivated, focused, and committed, build energy, confidence, and momentum, and turn goals into meaningful achievement. Your people won’t just feel inspired—they’ll leave ready to take action.

Book Ruben now for your next event, and inspire, equip and empower your team to win.
Make your next meeting, an Olympic experience you’ll never forget!

*** Ruben will tailor his presentation based on your specific goals.
He’ll even combine more than one topic depending on your needs. No PowerPoint ever!

Leadership Under Pressure: Leading When It Counts

When Ruben got started in the luge he thought he could do it all himself. Along the way he realized that he would need help.

He learned leadership skills and created his own “Dream Team.”  Ruben turned singles luge into a team sport. By working through his team he was able to realize his Olympic dream.

Your people will learn:

  • How to engage their teams.
  • How to communicate effectively as a leader.
  • How to get their people to take personal responsibility for their results.
  • How to turn success into significance.

Ruben competed against the world’s best Olympic athletes – he reveals how top executives, managers, and C-level leaders build trust, respect, and accountability under extreme pressure, when it counts. Through powerful stories, insights, and life-lessons, your audience will learn how to lead with clarity, confidence, and character, communicate with impact and influence, and take responsibility for results and outcomes.

This keynote delivers practical, thought-provoking takeaways that transform how your organization performs.

Perfect for: executives, companies, corporations, and global organizations. It’s a session that helps turn trials and burnout into transformation and extraordinary triumph.

Book Ruben now for your next event, and inspire, equip and empower your team to win.
Make your next meeting, an Olympic experience you’ll never forget!

*** Ruben will tailor his presentation based on your specific goals.
He’ll even combine more than one topic depending on your needs. No PowerPoint ever!

Selling Like a Champion: The High Performance Edge

Ruben sold copiers in downtown Houston for several years. He tried to sell paper shredders to Enron, but they wouldn’t let him in the building! He regularly speaks for sales kickoffs around the world.

He talks about attitude, perseverance, character, and mental toughness. The things that it really takes to succeed in sales and in life. That way your people can continue using your sales systems more effectively.

Your people will learn:

How to become high sales performers.

How to separate themselves from their competition.

How to commit to their sales goals.

How to keep moving forward while constantly improving.

How to get and stay motivated to sell.

Most organizations don’t struggle with ideas—they struggle with execution. This practical, results-driven keynote shows leaders, sales teams, and managers how to align strategy with action, improve productivity, performance, and profitability, and deliver measurable results, metrics, and outcomes. Ruben will show your team how to become gritty as they battle their opponents.

Ideal for sales kickoff, business meetings, and professional development programs.

Book Ruben now for your next event, and inspire, equip and empower your team to win.
Make your next meeting, an Olympic experience you’ll never forget!

*** Ruben will tailor his presentation based on your specific goals.
He’ll even combine more than one topic depending on your needs. No PowerPoint ever!

Taking Advantage of Change: Turning Uncertainty Into Opportunity

Anybody who can switch from soccer to luge at the age of 21 and make it to the Olympics  knows a thing or two about embracing change.

Whenever conditions change, whoever adapts first wins. Change is actually a good thing because it’s like a blank slate – it gives you an opportunity to win.

Your People will Learn:

  • How to navigate challenges and setbacks with agility.
  • How to use creativity to stay ahead of the game.
  • How to become mentally tough and resilient.
  • How to create the mindset of a champion.
  • How to win regardless of the circumstances.

In today’s fast-moving business environment, change is constant. The question is—will your organization adapt or fall behind?

This thought-provoking, insight-driven keynote helps companies, entrepreneurs, and leaders embrace innovation, creativity, and agility, stay aligned with strategy and future goals, and turn uncertainty into opportunity, growth, and results. It’s a masterclass on mental preparation, on reframing challenges, overcoming fear of failure and fear of the unknown, to develop grit, determination to leverage your talent in the pursuit of excellence.

Perfect for annual meetings, conferences, and events focused on transformation and development.

Book Ruben now for your next event, and inspire, equip and empower your team to win.
Make your next meeting, an Olympic experience you’ll never forget!

*** Ruben will tailor his presentation based on your specific goals.
He’ll even combine more than one topic depending on your needs. No PowerPoint ever!

Teamwork Takes You Further: Building Championship Teams

Ruben trained for years as part of an international team made up up lugers from many different countries. Even though they competed against each other, they understood that their best chance was to work together and help each other out during the training week.

You can go faster by yourself, but you can go much further by being part of a team.

Your people will learn:

  • How to create a high performance team.
  • How to develop mutual respect amongst teammates.
  • How by focusing on that’s best for their team they can be their best.
  • How to stop making excuses and start taking responsibility and accountability.
  • How to get themselves to focus on exceeding expectations.

Great teams don’t happen by accident—championship teams are built through culture, collaboration, and communication. In this engaging, entertaining, and often funny keynote, Ruben shows how to create strong teamwork, morale, and buy-in, a culture of inclusion, diversity, and equity (DE&I), and high-performing employees who take ownership and deliver results. Whether you’re leading a company, franchise, or global organization, this keynote builds teams that win.

Book Ruben now for your next event, and inspire, equip and empower your team to win.
Make your next meeting, an Olympic experience you’ll never forget!

*** Ruben will tailor his presentation based on your specific goals.
He’ll even combine more than one topic depending on your needs. No PowerPoint ever!

Safety: How Champions Manage Risks

Ruben shares the importance of learning what to do and what not to do to stay safe so you can produce more.

He does this through entertaining stories about climbing Kilimanjaro, skydiving in South Africa, luging, running with the bulls in Spain, flying airplanes, and other high risk experiences where Ruben was able to stay injury-free by managing the risk around him.

Your people will learn:

  • How to reduce disability.
  • How to achieve superior safety in the workplace.
  • How focusing on the task at hand increases safety.
  • How to using due diligence prevents accidents.
  • How to be present and how to create contingency plans.

In a world full of noise, the ability to captivate an audience is everything. This entertaining, humor-filled, and thought-provoking keynote teaches your team how to manage risk. Ruben uses stories, a powerful message, and emotion to connect, communicate with clarity, confidence, and impact, how champions are mindful of safety so they can stay on top.

From the factory, to the worksite, to the construction site, to the boardroom, this keynote changes how your people view safety. Ruben will inspire your employees to take consistent and persistent safe action.

Book Ruben now for your next event, and inspire, equip and empower your team to win.
Make your next meeting, an Olympic experience you’ll never forget!

*** Ruben will tailor his presentation based on your specific goals.
He’ll even combine more than one topic depending on your needs. No PowerPoint ever!

Hispanic Events - How the Immigrant Experience Drove Ruben to Succeed

Ruben Gonzalez was born in Argentina. His family immigrated to the US when he was six. Ruben’s experience as an immigrant and the adversity he and his family had to overcome, fueled his drive to succeed.

Empowered with a growth mindset and believing that he could achieve anything he worked at, Ruben became the first person to ever compete in four Winter Olympics in four different decades.

Your people will learn:

  • How to develop a growth mindset that will fuel their drive to succeed.
  • How the willingness to make mistakes is what makes champions.
  • How to become unstoppable in the face of challenges.
  • How to toot your own horn in order to be noticed for promotions.
  • How to condition your mind for success.

Every challenge, obstacle, and moment of adversity is an opportunity in disguise – it’s a chance to turn a setback into a comeback – to turn defeat into triumph. Ruben’s epic journey—from bench warmer to Olympian—is a powerful example of resilience, persistence, and fearless commitment.

This motivational, uplifting, and emotional keynote shows your audience how to overcome fear, roadblocks, and tough circumstances, how to develop strength, toughness, and confidence, and turn setbacks into opportunities for growth. Your audience won’t just be inspired—they’ll be ready to take bold action.

Perfect for Hispanic Heritage Month – Sept 15 through Oct 15.

Book Ruben now for your next event, and inspire, equip and empower your team to win.
Make your next meeting, an Olympic experience you’ll never forget!

*** Ruben will tailor his presentation based on your specific goals.
He’ll even combine more than one topic depending on your needs. No PowerPoin

Virtual Events and International Audiences

Between his sporting and his speaking careers, Ruben’s travelled to over 50 countries.

Ruben does great with international audiences. As an immigrant from Argentina, he understands that:

  • He needs to slow down his delivery.
  • He can’t tell jokes with English idioms that people from other countries wouldn’t understand.
  • Plus, he relates really well with people from other countries.

Ruben can present in fluent Spanish. He speaks some French and German.

A lot of American humor is based on idioms, puns and playing on words. Whenever an American speaker uses that kind of humor with an international audience, there’s a disconnect. The speaker expects a laugh, and instead gets blank stares. This unnerves the speaker and starts a downward spiral. Before long, the speaker loses their audience and doesn’t even know why.

Ruben can navigate around these common speaker pitfalls, because he speaks several languages, and understands what works and what doesn’t work abroad. He speaks from a wealth of knowledge and a wealth of experience, that mitigates the common speaker faux pas
(French for sticking your foot in your mouth).

Ruben’s as great an international speaker as you’ll find anywhere.

Since 2002, Ruben has spoken in Dubai, UAE, Tokyo, Japan, Singapore, Hanoi, North Vietnam, Bogota, Colombia, Mexico City, Cancun, Puerto Vallarta, San Juan, Puerto Rico, Johannesburg, South Africa, Geneva, Switzerland, France, Stockholm, Sweden, Warsaw, Poland, Mt. Kilimanjaro, Tanzania, Montreal, Vancouver, Toronto, Canada, Panama, Barcelona, Spain, and many more places around the globe.

Ruben’s books are read around the world. They’ve been translated to Spanish, German, Polish, Russian, Bulgarian, Romanian, Chinese, Indonesian, and Malaysian.

His body of work has been endorsed by, Stephen Covey, Lou Holtz, Zig Ziglar, Brian Tracy, Jim Rohn, Dave Ramsey, Rudy Ruettiger, Denis Waitley, Tom Hopkins, Ken Blanchard, Pat Williams, Wally Amos, Scott Hamilton, Marshall Goldsmith, Vince Papale, Devon Harris, and Jack Canfield.

Virtual – After hundreds of virtual presentations, Ruben has mastered what works best to keep audiences engaged. His high energy and outstanding storytelling will keep your team on the edge of their seats.

Ruben ignites and engages his audiences. His incredible story takes people’s excuses away. People walk out differently than how they walked in. From discouraged to encouraged. From fearful to empowered. From stuck to unstuck. Leaders see immediate results.

Book Ruben now for your next event, and inspire, equip and empower your team to win.
Make your next meeting, an Olympic experience you’ll never forget!

National Association of Health Underwriters
“We’ve been booking top speakers for our annual event for over 20 years… Terry Bradshaw, Lou Holtz, Joe Theismann, and more. Ruben’s the BEST investment we ever made!”
Sodexo
“Ruben’s message was right on target. It generated immediate action.”
Million Dollar Round Table
“Ruben has one of the most compelling messages I’ve ever heard.”
Xerox
“We were captivated from the moment Ruben took the stage!”
"If you listen to Ruben speak, your life will change." - Lou Holtz, Legendary Notre Dame Football Coach "Phenomenal." - New York Life "Amazing." - Bacardi "Outstanding." - Microsoft "Superb." - ConocoPhillips "Captivating." - Xerox "Dynamite." - Coca Cola "A Home Run." - Kaiser Permanente "Ruben WOWED our audience at a Million Dollar Round Table event. Ruben has one of the most compelling messages I’ve ever heard." - Guy Baker, Million Dollar Round Table President "Ruben did a phenomenal job of bringing a message of hope to our associates.” - David Erland, New York Life Insurance "Your talk was superb. You helped our conference shine!” - Daniel Ranta, Director, Knowledge Sharing ConocoPhillips "I’m delighted to say that sales for the week following your presentation were the highest in four months. Thank you for your inspiration.” - Jeff Allen - CEO, Integrity Group Financial "Ruben's presentation motivated our sales force to the point where the entire region is excited about conquering our sales goals.” - Ces Guerra - Sales Manager AstraZeneca Pharmaceuticals "Ruben is one of the best speakers I have ever seen. He inspired our 850 salespeople to achieve Olympic-caliber results. The week after Ruben's presentation our sales were up 17%. That's a huge boost to our bottom line." - Sean O'Keeffe - President, O'Keeffe & Swartz Insurance "Ruben is a great speaker. He's real, he's authentic and he lived what he teaches. If you get a chance to have Ruben speak at your event, don't miss it." - Dave Ramsey - Best Selling Author, Nationally Syndicated Radio Talk Show Host “Ruben has a great life story that provides a ‘can do’ life recipe for his audience. He takes you on a thrilling 90 MPH ride of your life in his thought provoking journey. Truly inspiring!” - Tim Henderson - Director of Sales - Comcast Cable “Ruben has an amazing story and he tells it with so much energy and authenticity, that all our people got big time into it. It kicked off our "Winning with IT" workshop superbly well, and everyone is in a Winning mindset, exactly what's needed to deliver competitive edge Solutions for Bacardi. This was a fantastic lesson on leadership. Listening to Ruben’s story is a real example for us to follow as Business leaders.” - Caroline Basyn - CIO, Bacardi “Ruben did a phenomenal job at our sales kick off. He made us laugh so much during his inspiring presentation, that we were all left wanting to hear more. I would highly recommend Ruben to anyone who is looking for an engaging speaker.” - Mariana Castro, General Manager - Microsoft “Ruben made our ‘Gold Medal Leadership Summit’ a great success! He was topical, humorous and most importantly a model for setting high goals and having the drive and spirit to achieve them. Ruben was very accommodating to our schedule and our message. He was eagerly willing to adjust for timing, take questions from our audience and stay behind to meet attendees and autograph his book. Businesses with Sales or Leadership development events could benefit tremendously by his story and his message.” - Doug Guthrie - Senior Vice President - Comcast “Ruben’s story of personal motivation and achievement is highly inspirational, and relevant to anyone wants to succeed in life. His message is one of dreaming big, and then doing what it takes to make that dream a reality. Ruben delivers a highly engaging, down to earth, humorous and fun message that will inspire your audience to greatness.” - Trey Campbell - President, North America - NorthgateArinso “Genuine. Impactful. A True Story-teller. Ruben takes the stage and energizes the audience with a story of perseverance, endurance and tenacity like no other. With a personal touch he captured our message and took our team to remember his unforgettable moments of his life's adventure.” - Lynn M. Franzluebbers - Bluestem Marketing “Right after your presentation, the first comment I heard from one of our attendees was, ‘What a way to start a Convention!’ And, I totally agreed. Thanks for helping make our 66th Annual Convention and Expo a success this year. Your message is applicable to any industry, career field or business. Your delivery and real-life examples truly inspired our attendees. You brought out the Olympic spirit in everyone, including myself.” - Michael Linn - CEO, National Independent Auto Dealers Association “Ruben was a wonderful jolt of adrenaline for our team. His story is the story of all high achievers; never, never, never give up and always strive for excellence! Ruben delivers his message in a most human, humorous and touching fashion. I laughed, I cried and I left inspired. We would ask Ruben back anytime to share his incredibly motivating message.” - James E. May - President and CEO, Mercy Health Hospital System “Ruben’s message is a message of visualizing your dream and having the courage to do what it takes to make it your reality. He spoke about his journey to the Olympics and made it relevant to every person in the audience. We were captivated from the moment he took the stage!” - Angelina Elizondo Herrera - VP, High Tech Business Development Global Account Operations - Xerox Corporation “Ruben was amazing. Sharing his story, his passion and enthusiasm to do what it takes to contribute towards the success of one’s dream. Our people walked away energized and empowered to facilitate their own career dreams! Ruben did a phenomenal job at our event. I would recommend Ruben highly to anyone who is looking for a top speaker to energize and excite your audience.” - Bobby Alvarez - Xerox, North American Agent Operations Recruiter & Development Manager “Ruben's message touches everyone and pushes you to focus on what is important in order to overcome all obstacles. His story exemplifies the crucial nature of belief in oneself as the critical element for success.” - John Helfrick - Director Business Excellence BASF “Ruben spoke to our group of 8000 medical professionals and staff and hit a home run with everyone from the environmental cleaners to the neurosurgeons. His message is inspiring and clear. Everyone is capable of accomplishing their goals when they put their mind to it. Everyone!” - Paul Bernstein MD FACS - Area Medical Director Kaiser Permanente “Ruben’s message is incredibly inspiring and his style is engaging & humorous. He connected with our team in a way that gives us the belief that we too can achieve extraordinary results!” - Terry Tripp - Sales Director - BMC Software “Ruben hit a home run on our ‘Wingman Day’ audience of 3,000 Airmen and Air Force civilians about goal setting and the power of having a ‘can do’ spirit! His presentation was right on target and motivated our Airmen to reach for their dreams.” - Colonel Mickey Addison, USAF, Commander, 10th Mission Support Group, US Air Force Academy “If setting high goals is part of what your organization must do to succeed, you cannot do better than to hear Ruben’s story. Perseverance, focus, mentorship…he drives home the importance of each of these elements in a manner that is so approachable, listeners cannot help but be motivated to reach higher and strive for more, from themselves and those around them.” - Colonel Thomas Gibson, Commander 10th Air Base Wing US Air Force Academy “Ruben joined our top 100 sales people for our annual sales celebration event and held them in rapt attention for 60 minutes plus another 20 minutes for questions and answers. He was the best presenter we have had for one of these events. Ruben is very effective. He is articulate, inspirational, and believable. He appears to be an ordinary guy, but he is far from it. He is an ordinary guy who has an irrepressible will to accomplish the extraordinary. His story is inspirational in that it causes us all to realize that we are all capable of accomplishments beyond what we might think. Our group found Ruben’s story applicable to their professional as well as personal lives.” - Richard Bennion, Executive Vice President - HomeStreet Bank “Ruben was electric! His delivery was passionate, entertaining and thought provoking. If you want a high energy communicator that takes the time to get to know his client and his audience by doing the little things that make a difference, then Ruben is your man. We highly recommend Ruben Gonzalez as your next keynote speaker.” - Joseph Hinson - President and CEO, West Chester-Liberty Alliance “Ruben was amazing! He connected with everyone in our audience of over 550 ranging from age 14 to 95 (documented). His "everyday man" approach reached us all where we were, helped us connect in a surprising way to a 4-time Olympian, and gave us the inspiration to meet and overcome the challenges in our life and careers. The way he molded his story and message to our organization and event was truly remarkable. In the 18 years we have held this event, in front of a total of 9000 people and working with the highest level of speakers, Ruben was one of the most down-to-earth, easy-to-work with speakers we have had the pleasure of welcoming. What a joy and a breath of fresh air! In the words of our emcee, if you miss out on booking Ruben for your next event, "It will be a LUGE mistake!" - John Paschall - President and CEO, Better Business Bureau, SE TX
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