Unleash Your Bare Potential
Blue-Collar CEO™ & Founder
Freshco.ca (not the grocery store!)
Mandy Rennehan (a.k.a. Bear) is called the Blue-Collar CEO™ for her ability to seamlessly navigate between the white- and blue-collar worlds, and to respectfully ‘tell it like it is’. Mandy is a sought-after speaker, multiple award-winning entrepreneur, philanthropist, and trade industry ambassador.
Mandy’s vision goes well beyond building successful businesses. She is redefining the collar, blue™ to help solve the massive skilled trade shortage in North America. It is a profound economic and social issue that affects everyone. Consumers are paying more and waiting longer for services, companies aren’t able to scale, and important infrastructure projects, like roads, transit and hospitals are being delayed. Mandy is challenging the misconception that white-collar jobs are “better” or “more desirable” than blue-collar ones. Society needs both collars, and if we do not change this, the crippling effects of the skilled labour shortage will only get worse.
Bear is also a lead advisor to the federal Governments national campaign encouraging apprenticeships and promoting the skilled trades as a career.
Mandy defies labels. The description she often gets is “refreshing.” Her (respectfully) uncensored honesty is matched by her quick wit, East Coast humour, and big heart. It is impossible to remain unchanged after coming into contact with this authentic, self-taught and self-made powerhouse.
North America has a massive skilled trade shortage, that affects everyone. We are paying more and waiting longer for services, companies aren’t able to scale, and important infrastructure projects, like roads, transit and hospitals are facing major delays. How did we get here? Perception! Societal ideology has brainwashed people to believe that white-collar careers are better than blue-collar ones, when they should command equal respect because we need both! Our current reality is university graduates who can’t find jobs and well-paying skilled trade jobs sitting empty. This has got to stop. In this candid, and real-life conversation Mandy will provide the steps organizations can take to reverse the skilled trade shortage.
Mandy candidly shares her journey from a small fishing town to becoming one of North America’s most powerful entrepreneurs. Mandy built a multi-million-dollar empire from the ground up by turning her passion into ingenuity and her personal brand into an award-winning business model. Born and raised in Yarmouth, Nova Scotia, the daughter of a lobster fisherman, Mandy left home at the age of 18 with an old hockey bag, an audacious dream, and her cheeky smile, and the rest is history. Expect candid anecdotes and practical, straight-forward advice on leadership, authenticity, and harnessing potential.
Each individual has their own blueprint which makes them an absolute rarity in the world. Using her own story, Mandy inspires the confidence in people to discover and foster their own blueprints. Through candid, honest, and often funny anecdotes, Mandy encourages people to open themselves up to their innate architecture, create their own path, and creatively harness individual strengths to discover their Bare Potential™. She inspires and helps the audience to discover and unleash their true potential. Mandy empowers audiences to explore what makes them unique and use it to their advantage in life and business.
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