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Brian Parsley

Brian Parsely

Knows what it takes to create environments that increase revenue while keeping employees and customers loyal

Topic Categories:

Fee Range: 10000-19999
  • Customer Loyalty
  • Employee Retention
  • Sales Expert

Brian Parsley, is a Certified Professional Behavior Analyst and Human Capital Strategist. 

He guides organizations to increase sales effectiveness, delight customers and build profits. 

He has founded and sold two successful start-up companies. The first was an online recruitment and human capital company sold to Red Ventures in 2000. The second was WeSkill, an e-learning solutions organization. WeSkill was acquired in 2013 by Sales Performance International, a global sales performance improvement firm. He has received numerous awards for professional excellence and is listed in the Business Journal’s Top 40 executives under 40 (won this at age 34).

Brian primarily works with senior management teams and has consultanted for several Fortune 500 companies. He also is a regular contributor for magazines like South African Airways.   

His speaking style has been described as funny, insightful, engaging, thoughtful, and highly entertaining while also providing real-world insights into the connection between employee behavior and bottom-line results. 

The Power of Influence

Effective sales professionals and leaders have the ability to influence others.  Your thoughts and beliefs have profound influence on your actions.  Imagine being able to leverage new ways to communicate with others and guide their decisions.


  • How your beliefs and core values drive you and your business
  • The three most impactful influences (negative, unintentional, positive) and how to leverage them
  • How to identify these influences on your daily thoughts and how to channel them into success!
  • How to react and respond to problems in a way that creates positive outcomes
  • More effective ways to share your message to internal and external customers
  • How to become a brand ambassador for your business
Leadership: Building a Winning Culture

Why are you here?  What do you want?

These two questions are answered with lies more than any other in business.  Imagine if your team had a level of commitment as high as the the skill set that got them hired?


  • How to fire someone and have them thank you
  • The 3 keys to getting the best out of your people
  • Why traditional interviews don’t work and how to ask Miss America questions
  • Proven principles from Fortune 500 leaders to hire, inspire, and have loyal employees
  • Ways to increase employee performance and reduce organizational churn
  • How being respected is more important than being liked in your company
  • How to turn malicious obedience into voluntary compliance
Street Hawker Sales Talk

On the streets of South Africa there are “hawkers” who sell everything from super glue to jewelry.  They must establish rapport, pitch a product the customer doesn’t know they need, demonstrate it works and deliver it in less than 30 seconds.

Psychology of an elite salesperson

After in depth interview with 11 top producing sales professionals across different industries, Brian uncovered common traits to their sales success.


  • About their specific beliefs towards the profession of selling
  • Common fears do they share and how they overcome them
  • How they deal with self-doubt and take personal responsibility
  • What type of professional training development yields the best results
  • How they anticipate and control the sales process from the outset to close
  • How small differences can create and sustain long-term client retention
  • What they do to engage objections with confidence
  • How to develop meaningful stories that translate to relationships that close more deals
Please contact us to see testimonials.
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