Scott Greenberg

While bosses complain that employees are their biggest headache, statistics suggest the feelings may be mutual. Hourly workers are different than salary workers and managing them can be tough. So can finding and keeping them. While today’s employees seem more mysterious than ever, some workplaces have cracked the code. They’ve transformed their hourly workforce into a powerhouse of superstar employees by cultivating peak team performance without having to rely on the highest wages.

Based on case studies, best hiring metrics and practical workforce development, this high-energy presentation will explain how great managers think and exactly what they do to recruit the best talent, retain them, and lead them towards greatness – and how you can, too.

Attendees will learn:

· What successful organizations do differently to increase their bottom line

· How to overcome hiring biases and why you need the discipline to hold out for the right people

· Assessing & upgrading your current management style

· Proven best practices for recruiting, onboarding & training

In a busy work environment, it’s easy to get so caught up in tactics and everything that needs to be done that you forget about your individual mindset and the collective culture of your organization. But these human elements are the very things that separate the average from the extraordinary. To operate in a way that makes the most impact and ultimately, the most money, your culture must excel in three critical areas: the way people think, the way they lead, and the way they serve.

In this engaging, practical keynote program, Scott will show you how to:

THINK like a high performer. Take control of your brain to ensure your mindset is an asset to the organization, not a detriment.

You will learn:

• The “Trigger to Trouble” process and how to disrupt it
• How to work from your “point of clarity” and overcome the most common mental blockers that sabotage performance
• The dangers of complacency and how to embrace change and continuously improve
• How to manage your time to ensure you’re not just active, but proactive
• The difference between problem-solving and resilience, why you should utilize both

LEAD in a way that promotes both the skill set and mindset of individual team members while also uniting them into a proud, loyal, and collaborative workforce that genuinely wants the best for the organization and the people it serves.

You will learn:

• What a culture actually is (beyond being nice to people) and how to effectively build and preserve it
• How to establish the philosophy and rituals that will unite your organization
• How to overcome your hiring biases, understand your beliefs about the hiring process, and why you need the discipline to hold out for the right people.
• To hire successfully with a Hiring Matrix so you can focus on the things that matter rather than going with your gut or on whether you “like” the candidate
• The two types of motivation needed to keep team members engaged

SERVE customers and the community by creating emotionally satisfying experiences that will quickly produce referrals and loyal repeat business.

You will learn:

• To move from facilitating transactions to building connections with your customers
• Clarify what business you’re really in and get crystal clear on the difference between what the customer receives and how the customer feels
• To dispense with the Golden Rule and replace it with a service philosophy that’s much more powerful.
• Shift from upselling to upserving so you can increase your average ticket size while meeting the customer’s needs at a more intuitive level

This uplifting, content-rich program inspires attendees to embrace change, upgrade workplace performance and offers practical takeaways that immediately translate into actionable results.

Scott will teach your organization the three factors that determine outcome in any business situation. He’ll outline the difference between problem-solving and resiliency, and share five strategies for living and working with more strength and courage. Finally, he’ll explain how your group can create a culture of support and inclusiveness, so organizations thrive as a whole. This program is filled with actionable strategies, impactful stories and practical life lessons that will give your team lasting strength and inspiration.

Available as a keynote, breakout or half-day session, this customized program is perfect for leadership and management teams, front-line employees and is also a popular choice for all-hands meetings.

Audience members will learn how to:

• Navigate more effectively through market change, burn-out and setbacks
• Identify the three factors that impact results and focus on the areas where you have the most control
• Make smarter business decisions with more strategy, less emotion
• Discover the most common mental blockers that sabotage business performance and how to avoid them
• Create a work culture that everyone can get behind and how to regularly reinforce it to promote seamless teamwork and high-performance
• Elevate the individual and group performance of your team

Transforming People Management

Managing operations is one thing, but managing people—especially hourly employees on the frontlines—is something most managers are never taught. The Hourly Employee Management System™ (HEMS) is designed to fill that gap, providing managers and business owners with practical tools to recruit, motivate, and retain high-performing teams. Whether you’re in restaurants, healthcare, retail, manufacturing, or another industry, HEMS offers real-world strategies that improve employee morale, reduce turnover, and drive better results.
This comprehensive program is available as individual workshops or as an extended training, providing solutions tailored to the unique challenges of managing hourly employees. HEMS equips leaders to cultivate stronger workplace cultures, foster loyalty, and achieve greater team performance.

Program Focus: Talent Recruitment, Hiring Biases, Interview Strategies, Onboarding Employees

Overview:
Finding and keeping great employees starts with smarter hiring and better onboarding. This workshop teaches managers how to craft job ads that stand out, ask better interview questions, and use a structured hiring process to make fair, informed decisions. You’ll also learn onboarding strategies that seamlessly transition new hires into your culture, setting them up for long-term success

THIS WORKSHOP IS A GAME-CHANGER FOR: 

• Leaders struggling with turnover or difficulty finding the right people.
• Businesses that want to improve the way they hire, onboard, and integrate new employees.
• Teams looking for practical tools to enhance their staffing process and make fair, informed hiring decisions.

ATTENDEES WILL WALK AWAY WITH:

• A proven process for creating job ads that attract motivated and qualified applicants.
• Better interview questions that uncover candidates’ true potential.
• A structured selection process to reduce bias and distractions and ensure fair hiring decisions.

Program Focus: Team Building, Coaching Employees, Employee Engagement

Overview:
Unlock employee potential with the 30-Second Leadership™ system, a practical coaching framework that assesses employees based on mindset and skill set. Learn how to meet employees where they are—whether they’re new, struggling, or thriving—and guide them to success. This workshop also introduces a shared language for performance, helping managers shift their focus from fixed labels to growth and development

THIS WORKSHOP IS FOR LEADERS & MANAGERS WHO:

• Seek practical techniques for building confidence and competence in your team.
• Are grappling with a disengaged or underperforming workforce.
• Desire a repeatable, time-efficient coaching method that gets measurable results.

ATTENDEES WILL WALK AWAY WITH:

• A clear understanding of the 30-Second Leadership™ system and how to apply it.
• Tools to assess employee performance based on mindset and skill set.
• A shared framework to shift focus from fixed labels to growth and development by task.

Program Focus: Mindset, Company Culture, Business Growth, Employee Engagement

Overview:
A strong culture is the foundation of a successful team. This workshop helps leaders move beyond superficial perks to create a culture rooted in shared purpose, values, and expectations. Learn how to assess your current culture, align your team around it, and sustain it to improve engagement, accountability, and performance

THIS WORKSHOP IS FOR LEADERS & MANAGERS WHO:

• Want to strengthen their team’s unity, focus, and performance.
• Need a roadmap to build a sustainable, results-driven culture.
• Struggle to create buy-in or accountability among their teams.

ATTENDEES WITH WALK AWAY WITH:

• Tools to assess their current culture and identify areas for improvement.
• Strategies to align their team around shared values, purpose, and expectations.
• Proven methods to build and sustain a culture where employees care more, work harder, and stay longer.

Program Focus: Motivating Different Personality Types, Intrinsic/Extrinsic Motivation, Employee Accountability

Overview:
Motivating employees can feel like a challenge, but the right strategies can make all the difference. This workshop equips managers with tools to tap into intrinsic and extrinsic motivation, engage their teams more effectively, and create an environment where employees feel valued, give their best effort, and stay committed. Understand the difference between intrinsic and extrinsic motivation, and when to use each. Create a team that works harder and smarter because they care about their work

THIS WORKSHOP IS FOR LEADERS & MANAGERS WHO:

• Are tasked with training and coaching frontline employees but are not seeing the desired results.
• Aim to transform average team members into exceptional leaders who drive business growth.
• Are grappling with the challenges of employee under-performance.

ATTENDEES WITH WALK AWAY WITH TOOLS TO:

• Inspire employee engagement and drive accountability.
• Utilize intrinsic and extrinsic motivation effectively.
• Combat low motivation and reignite enthusiasm in hourly teams.
• Retain top talent and elevate their performance and influence on the team.

Program Focus: Team Building, Leadership, Cultural Transformation, Employee Engagement, Coaching

Overview:
Becoming a great leader starts with mastering the fundamentals of people management. Too often, new or emerging managers are promoted for their technical skills but lack the tools to effectively manage and inspire others. This workshop bridges the gap, equipping participants with the key skills and mindset shifts needed to become influential, culture-building leaders who can guide teams to success

THIS TRAINING IS A GAME-CHANGER FOR:

• Employees transitioning into their first management role.
• New managers seeking to build confidence and sharpen their leadership skills.
• Organizations that want to develop a pipeline of future leaders across their organization.

ATTENDEES WILL TALK AWAY WITH TOOLS TO:

• Discover the key differences between managing hourly and salaried employees.
• Understand different management styles strengths and weaknesses.
• Master tactics to supercharge productivity, streamline operations, and maximize efficiency.

Program Focus: Leadership, Employee Retention, Team Building, Corporate Culture

In today’s marketplace, employers are competing as much for employees as they are customers. But recruiting team members means very little if you can’t keep them, or if you can’t get them to perform

In today’s marketplace, employers are competing as much for employees as they are customers. But recruiting team members means very little if you can’t keep them, or if you can’t get them to perform. By creating a best-in-class workplace, you’ll naturally attract, retain, and boost talent, and ultimately grow your organization. In other words, to grow a high-profit business, you first need to grow a high-performance culture. That means going beyond ping pong tables, candy bowls, and gift cards and getting to the core of what really motivates people and unites them to the team.
You will learn:

• How to create high-performing teams that collaborate, WOW customers, and improve company culture.
• Become a talent magnet without increasing labor costs.
• Retain employees who solve problems instead of creating them.
• Spend less time recruiting and more time growing your business.

Do you struggle with underperforming team members? Are attempts to motivate them failing to produce results? Would you like to spend less time “dealing with employees” and more time growing your bottom line?

Discover 30-Second Leadership, a field-tested management program that has leaders raving! Rooted in real-world experience, this simple, hard skills coaching system will show you how to quickly diagnose an employee’s work performance and prescribe the best corresponding coaching method to boost results and shift employee mindset and productivity in the workplace.

Whether you are a small business owner or a front-runner in a large corporation, if you manage other people, 30-Second Leadership will provide you with immediate, powerful and lasting results.

This program will:

• Empower managers with simple, proven steps to engage and INSPIRE their employees
• Create a common language among management for evaluating employee performance
• Ensure top employees stay great, feel challenged and elevate others
• Re-engage employees who may be bored, burnt-out or slipping in performance
• Transform front-line employees into leaders who will help you grow your business

This workshop is highly-customized and a perfect follow-up to any of Scott’s keynotes. It is available in a 60-90-minute format, half-day workshops and is a popular addition for executive retreats.

Get ready to achieve breakthrough performance and growth! In Scott’s signature and most-requested keynote, he will share with you how to transform your business from average to extraordinary. Scott helps franchisees think, lead and serve at a higher level. With over 10 years as an award-winning, multi-unit franchisee and coach for countless brands, he will show you HOW top franchisees achieve consistent, profitable results (beyond doing more marketing and finding better employees).

Get out of your head and into your business so you can:

• Increase productivity, efficiency and streamline operations
• Build MORE WEALTH from the operation you already have
• Make smarter business decisions with more strategy and less emotion
• Inspire employees and delight customers
• Reduce stress, maintain a healthier lifestyle and have more fun running your business.