Think Big, Act Bigger!
Jeffrey Hayzlett is a primetime television host of C-Suite with Jeffrey Hayzlett and Executive Perspectives on C-Suite TV, and business podcast host The HERO Factor Podcast on C-Suite Radio. He is a global business celebrity, speaker, best-selling author, and Chairman of C-Suite Network, home of the world’s most trusted network of C-Suite leaders. Hayzlett is a well-traveled public speaker, former Fortune 100 CMO, and author of numerous best-selling business books including: The Hero Factor; How Great Leaders Transform Organizations and Create Winning Cultures, Think Big, Act Bigger: The Rewards of Being Relentless, Running the Gauntlet and The Mirror Test. Hayzlett is one of the most compelling figures in business today and is in five business hall of fames including Speaker Hall of Fame, Sales and Marketing Executives, Business Marketing Hall of Fame, Direct Marketing Hall of Fame, and the Industry Award of Distinction from the National Association of Quick Printers.
As a leading business expert, Hayzlett is frequently cited in Forbes, SUCCESS, Mashable, Marketing Week and Chief Executive, among many others. He shares his executive insight and commentary on television networks like Bloomberg, MSNBC, Fox Business, and C-Suite TV. Hayzlett is a former Bloomberg contributing editor and primetime host, and has appeared as a guest celebrity judge on NBC’s Celebrity Apprentice with Donald Trump for three seasons. He is a turnaround architect of the highest order, a maverick marketer and c-suite executive who delivers scalable campaigns, embraces traditional modes of customer engagement, and possesses a remarkable cachet of mentorship, corporate governance, and brand building.
Hailed a “Celebrity CMO” by Forbes magazine, and famous for his outspoken appearances on numerous television networks, Jeffrey Hayzlett is widely recognized as one of the most influential marketers of our time. He’ll talk to us about what he calls The Mirror Test, the title of his new book and a new way to look at your company’s marketing and sales strategy. Hayzlett will share with you some of the newest ways to win with social media, redefine your elevator pitch and help you to transform your business. He has just led one of the biggest iconic turnarounds of Kodak and is here to share how you can do the same for your business. Will your business be positioned to fog the mirror and grow in today’s new economy?
Running the Gauntlet is a rough-and-tumble guide for running and driving change through the business gauntlet. Hayzlett addresses what every business leader must face: Getting ready, getting going, and creating and sustaining momentum. Hayzlett shows business leaders and owners how to develop the necessary mental, emotional, and physical toughness they must have for smart, strategic, and lasting change. Hayzlett forces leaders to really get up in their own businesses – to take them over from the inside and drive change – gaining customers and profits in the process. Audience members will be able to efficiently assess what kind of change their business needs and then summon the vision, courage, and passion to enact it.
Marketing has never been more complicated and impactful as it is today, leaving many marketers contemplating the best moves for their brands. As a former Fortune 100 CMO, Hayzlett speaks to audiences on how to utilize the changes in marketing to reach new audiences, navigate through barriers, and increase revenues.
Whether it’s selling to the c-suite or selling to your neighbor down the street, everyone has a different buying personality. Does your audience know how to recognize different buying personalities and how to adapt their pitch? Hayzlett teaches sales teams how to create a winning elevator pitch, and how to pick out the different personalities and close the deal every time.
In Hayzlett’s opinion, the job of leaders is to motivate the company by getting everyone away from the center of the table to the edge of the table. A leaders job is to cause tension to drive results. Hayzlett takes audiences through a radical transformation, teaching the values of honest transparency, motivation, and leadership skills he’s honed over 26 years in business. A company is only as fast as it’s slowest common denominator, and Hayzlett seeks to find these issue and problems slow businesses down like a heat seeking missile.
As a former Fortune 100 c-suite executive, Hayzlett has the experience and understands the complexity of top-down management. From both his work as a c-suite executive and his television show C-Suite with Jeffrey Hayzlett, where Hayzlett enters the boardrooms of the top companies changing the business landscape today, Hayzlett shares his personal knowledge and the stories from executives featured on the show to audience around the world.
About The Hero Factor from Malorie Adamson on Vimeo.
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