Mark Sanborn

Personalize the message of Mark’s bestselling book, The Fred Factor, for your audience. This highly motivational presentation explains how you can become a Fred … providing you the means to reinvent your business and life through self-mastery, vision, empowerment, and service. This program is a powerful way to get everyone from front-line employees to upper management focused on the importance of self-responsibility and creating value for those with whom we work and live. It goes beyond the workplace to show viewers how to enrich their personal lives as well.

The Mission: Be a Fred
…continually create new value for those you live and work with through dedication, passion and creativity.

The Four Principles of The Fred Factor

• Everyone makes a difference. The only question at the end of the day is “What kind of difference did you make?”

• Everything is built on relationships. Go beyond simply interacting with customers and colleagues to build relationships.

• You must continually create value for others, and it doesn’t have to cost a penny. You can replace money with imagination. The objective is to outthink your competition rather than outspend them.

• You can reinvent yourself regularly. No matter what job you hold, what industry you work in or where you live in the world, you wake up every morning “tabula rasa,” with a blank slate, and you can make your business and your life anything you choose.

Like the real Fred (yes, he does exist), The Fred Factor is an extraordinary presentation, particularly when tailored to fit your organization.

The Fred Factor Presentation Topics
Lead Like Fred
Is your leadership ordinary or extraordinary? Have you considered what makes the difference? The proof is in the results you get from the people you lead. Ordinary leadership = ordinary results. Extraordinary leadership = extraordinary results.

The four principles of the international bestseller The Fred Factor affect every aspect of your business or organization. Mark Sanborn, ranked by LeadershipGurus.net as one of the top 30 leadership experts in the world today, shows you how the Fred Factor philosophy affects your leadership skills and the results you achieve. He’s presented “Lead Like Fred” to hundreds of audiences across the U.S. The insights are tailored specifically to leadership and easy to understand and apply.

If you think The Fred Factor is just about customer service, think again. The principles will
help you turn the ordinary into the extraordinary.

Sell like Fred
Who is Fred? And what is The Fred Factor? Based on his international bestselling book, The Fred Factor: How Passion in Your Work and Life Can Turn the Ordinary Into the Extraordinary, Mark Sanborn, a former sales and marketing executive, can show you and your team how to become extraordinary sales professionals and gain a advantage in today’s hotly competitive sales environment.

Mark has addressed hundreds of national sales meetings and can bring his expertise to your next meeting. Tailored specifically to sales professionals, “Sell Like Fred” teaches how to truly become a partner rather than just a vendor, create value without necessarily spending money to do it, outthink your competition and reinvent both yourself and your sales process. Mark’s high energy and entertaining approach to education makes “Sell Like Fred” the perfect keynote for your sales team.

Based on 30 years of working with some of the world’s best leaders and companies, this keynote focuses on the true heart of leadership: making things better for others (and you don’t need a title to do that).

Mark Sanborn proves how anyone at any level and regardless of title can make a significant contribution and a positive difference.

YOUR AUDIENCE WILL WALK AWAY WITH:
▸ The six fundamental skills of leadership that nearly all leaders practice
▸ How to create an army of lions where everyone knows when and how to lead
▸ How to maximize the only three resources any organization possesses
▸ Over a dozen ways that leaders communicate differently than others

Achieve the kind of extraordinary job performance that leaves your customers, colleagues and community clamoring for more.

This high-content program presents “The Process” that will virtually assure a remarkable performance. Drawing on the belief that passion is the fuel for a remarkable performance and his book, The Encore Effect, Mark Sanborn will:

• Explain the four sources of passion that fuel remarkable performance.
• Identify the skills that extraordinary performers use: preparation, practice, performance, polish and the ability to overcome pitfalls.

Mark teaches the same methodology for achievement that he has used to become a bestselling author, hall-of-fame speaker and a leading a authority on leadership, service and turning the ordinary into the extraordinary.

Discover practical ways to prepare for and deal with change—good, bad or otherwise—by focusing on the mindsets and methods that never change.

Predicting the future is easy; predicting it correctly is very hard.

Since we can’t be certain of what the future holds, what should we always be doing to ensure our success regardless of what happens?

Based on his book, Up, Down or Sideways, Mark Sanborn’s presentation:

• Examines the mindsets and methods that enable us to succeed come what may.
• Teaches a practical way of preparing for and dealing with change.
• Helps listeners to focus on those things that should never change.
• Shows the audience how to make the most of up, down and sideways situations.

This presentation teaches timeless truths that will benefit individuals and organizations in uncertain times.

This program presents a practical blueprint for creating leaders at every level in your organization and reaching new heights. Based on Mark’s book, You Don’t Need a Title to Be a Leader, this message will resonate with those who aspire to make a positive difference- regardless of title or position. Titled leaders as well as those with no titles will benefit from these important lessons:

• The difference between taking action and taking responsibility
• How to go beyond merely pursuing goals to achieving full potential.
• Learn to lead effectively-whether you have a title or not.
• Discover the six skills that all leaders use for increasing ROI (Relationships, Outcomes and Improvements).
• Learn the essence of how to lead, or lead better.
• Acquire the skills and strategies to go back and create a team of leaders rather than just a team of followers.

Fred is back, but this time the extraordinary has even more inspiring individuals with him! The Fred Factor has sold over 2 million copies. In Fred 2.0, Mark Sanborn brings new stories, illustrations and insights that you and your organization can use to create more customer loyalty, innovative products, services and experiences, and to deliver the kind of profitable results that are so elusive to many.

Mark goes deeper into the philosophy and practices of the extraordinary. Drawing from his work with top leaders and organizations, he engages listeners with the why, what and how of taking any job, product or service up a notch. He teaches how to replace money with imagination, build and keep better relationships, and rejuvenate purpose and passion to have more fun and greater success at work.