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Larry Broughton

Recognized as one of the country’s most dynamic, upbeat and powerful keynote presenters, Larry’s humorous and heartfelt messages inspire change to move audiences towards their gifts and greatness.

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Fee Range: Array
  • Founder and CEO, broughtonHOTELS
  • Bestselling Author of VICTORY: 7 Revolutionary Strategies for Entrepreneurs and FLASHPOINTS for achievers
  • Ernst & Young’s Entrepreneur of the Year®
  • National Veteran-Owned Business Association’s Vetrepreneur® of the Year
  • Coastline Foundation’s Visionary of the Year
  • Passkeys Foundation’s National Business Leader of Integrity
  • His firm was awarded HSMAI’s Best of the Best Hotel Management Company of the Year and has also been included on Entrepreneur Magazine’s Hot 500 List of Fastest-Growing Private Companies.
  • CBS News has called Larry “the nation’s foremost expert on leadership and entrepreneurship.”
  • Former US Army Green Beret
  • Named one of the Top 10 Speakers in North America by LA Weekly

*Fee ranges are presented as a guideline only. Speaker fees are subject to change without notice. For an exact quote, please contact your Speaker Exchange Agency representative.

Larry Broughton is an award-winning entrepreneur and CEO, bestselling author, serial entrepreneur, and keynote speaker. As a former US Army Staff Sergeant, serving 8 years on Special Forces A-Teams (commonly known as the Green Berets), Larry has parlayed the lessons learned from his time in service to his country and applied them to the business arena attaining extraordinary success. CBS News has called Larry “the nation’s foremost expert on leadership and entrepreneurship,” and LA Weekly has named him as one of their Top 10 Speakers in North America.

He is the Founder & CEO of broughtonHOTELS, a veteran in the boutique hotel industry; and The VICTORY Masterclass, an inspirational learning forum for entrepreneurs, leaders, and high achievers. Larry has received dozens of business awards, including Ernst & Young’s Entrepreneur of the Year® and Passkeys Foundation’s National Business Leader of Integrity.

Larry has authored books and hundreds of articles on leadership, team building, and entrepreneurial significance, including his Amazon #1 bestseller, VICTORY: 7 Revolutionary Strategies for Entrepreneurs, and FLASHPOINTS for Achievers. His upbeat, creative approach to business and life has been featured in newspaper and magazine articles across the country and he’s been a guest on podcasts, and news and TV programs on every major network, including regular appearances on MSNBC, CNBC, and Travel Channel.

Larry has presented to, coached, and mentored thousands of current and aspiring leaders and entrepreneurs across the country. He has delivered keynote addresses and training programs on topics including entrepreneurship, leadership, and mindset to Fortune 100 firms, including Walmart, Cutco Corporation, Turner Broadcasting, and Toyota/Lexus, as well as universities, non-profits, medical facilities, and even the Pentagon’s Office of the Chairman of the Joint Chiefs of Staff.

In his continued commitment to make a positive impact, Larry serves as a Director of Raven Drum Foundation, a non-profit committed to serve, educate, and empower Veterans, first responders, and trauma survivors through innovative wellness-support programs.

Larry attended the Executive Program at the prestigious Stanford University, studied Russian at the world-renowned Defense Language Institute, and Political Science at the University of California Santa Barbara.

F* WORDS FOR LEADERSHIP & LIFE

Emotional barriers of fear and failure are part of every leader and high-achiever’s journey. Larry shares inspiring stories and practical tips to move audiences closer to their fullest potential and overcome any obstacle.

Audience Members Will Learn:

~How to break through barriers of FEAR, FAILURE, and other F* Words that shackle them to mediocrity

~A new approach to overcoming adversity

~The keys of loving a more productive, high-impact and significant life.

FIVE SPECIAL OPS STRATEGIES TO BUILD ELITE TEAMS

Based on his background serving on elite US Army Special Forces A-Teams and his entrepreneurial experience building teams that outmaneuver and outperform larger, better-funded organizations, Larry discusses the ideal profile of effective teams and offers tools, techniques, and resources to create and motivate teams to greatness.

Audience Members Will Learn:

~Strategies to attract the top performers in their field

~How to eliminate water cooler complaining and understand their team’s needs and wants

~Practical tips to foster loyalty, creativity, and a never-surrender spirit in their team

NAVIGATING CHANGE & UNCERTAINTY

Change happens when the cost of the status quo is greater than the risk of change. In business, leadership, and life, change is the one constant, yet scares and paralyzes most leaders and team members. Winston Churchill famously said, “We must take change by the hand or rest assuredly, change will take us by the throat.”

Audience Members Will Learn:

~Inspiring leadership techniques that will reduce fear and increase innovation in the face of change

~How to pursue positive change to propel them towards a life of significance and success

~Techniques to navigate the rough waters of change and to infuse a spirit of anticipation, confidence, and excitement to any team challenge

LEADERSHIP LESSONS FROM A FORMER GREEN BERET

During this keynote, I share the insider secrets and the key success strategies for effective leadership from my service on A-Teams in the US Army’s elite Special Forces (The Green Berets). My stories include how I parlayed my lessons learned to build world-class businesses and become an award-winning entrepreneur. I explain that healthy and effective leadership skills are within everyone’s grasp, not exclusive to those in official command-structure roles in formal organizations. Based on my military and entrepreneurial experience building teams that outmaneuver and outperform larger, better-funded organizations, I also discuss the ideal profile of effective teams and offers tools, techniques, and resources to create and motivate teams to greatness.

WINNING NOT WHINING: A VICTOR’S STORY OF TRIUMPH

I share motivational and inspirational stories, lessons, and anecdotes of victory over the guilt and shame of personal trauma during my teen years, early leadership roles, serving as an elite US Army Green Beret, struggles with addiction, life as an accomplished entrepreneur, living with PTSD, and the rewards of faith and family. These presentations can be customized for audiences of all ages and maturity levels. My journey from darkness to light is emotional, funny, and inspiring. Some audience members are stunned, others cry, and many cheer as I relate my stories of tragedy to triumph.

CRACKING THE E-CODE: UNLOCKING THE ENTREPRENEURIAL POTENTIAL IN ANY ORGANIZATION

Today’s dynamic business environment demands bold leadership, focused decision-making with 360-degree visibility, and agile teams capable of rapidly leveraging opportunities. Unfortunately, many organizations are plagued by glacial decision cycles, ineffective silo structures that kill effective collaboration and creativity and arcane talent development programs that waste human capital. The result? Staying stuck in neutral while more nimble competitors race past.

It’s time to “crack the E-Code” and unlock the latent Entrepreneurial Potential lurking within your organization today!

This high-octane keynote shares 6 mission-tested strategies to:

• Engage and empower your team with the Entrepreneurial Mindset

• Discover and leverage the unique strengths of each team member

• Dramatically improve collaboration and communication across departments/divisions

• Significantly improve the speed, efficiency and outcomes of your organization’s decision-making process.

CUSTOMIZABLE HALF-DAY, FULL-DAY AND TWO-DAY PROGRAMS ARE ALSO AVAILABLE FOR YOUR EVENT

Additionally, Larry can create custom keynote presentation and talks on:

• Tenacity
• Transformational Leadership
• Elite Team Building
• Entrepreneurship
• Peak Performance
• Overcoming Obstacles
• Inspiration & Motivation
• Navigating Change
• Integrity
• Veteran Issues
• Military Veteran Causes
• Personal Growth
• Hospitality Industry Related Topics
• And more!

Please contact us to see testimonials.
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