Brian Fanzo
Stand Out From The Noise And Engage With Customers Of All Ages
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Fee Range: Contact Speaker Exchange Agency
Translator of geek-speak, change evangelist, podcast host, emcee and keynote speaker on social media marketing, cross-generational communication, innovation, and digital empathy!
*Fee ranges are presented as a guideline only. Speaker fees are subject to change without notice. For an exact quote, please contact your Speaker Exchange Agency representative.
Brian Fanzo is a digital futurist keynote speaker who translates the trends of tomorrow to inspire change today. His customized and personalized programs showcase real-world stories and examples of forward-thinking people and businesses. He teaches companies of all sizes how to leverage technology in real time in order to engage their customers at the right time. Brian has a gift for bringing people together online and offline. He has worked in 76 countries, highlighting his passion for change, collaboration, and technology.
At age 14, Brian won a speed typing contest and his love for computers and technology was born. After years of playing The Oregon Trail, creating in Adobe Pagemaker, and using Napster, Brian earned a Computer Science degree. Prior to speaking, he worked for nine years at the Department of Defense where he managed a global team who deployed collaboration and cybersecurity solutions across all branches of the military – which required him to maintain the highest civilian security clearance. He then pursued his dream job as a technology evangelist for a booming cloud-computing startup, helping companies embrace the rate of change and new ways to innovate. Brian is currently the Founder of iSocialFanz, which has helped launch digital and influencer strategies with the world’s most iconic brands like Dell, EMC, Adobe, IBM, UFC, Applebee’s, and SAP.
Brian has been recognized as a Top 20 Digital Transformation Influencer; a Top 50 Most-Mentioned User by CMOs on Twitter, and a Top 25 Social Business Leader of the Future by The Economist. His followers on social media and podcast downloads rank in the hundreds of thousands, resulting in Brian being an influencer for 19 of the Fortune 100 companies.
In today’s digitally noisy world, people crave an emotional connection to the brands with which they do business. The increased rate of change and the speed of innovation make it harder to stand out to today’s hyper-connected consumers.
In order to capture the attention of more customers, make more sales, and increase awareness for your products and services, you must first tell your authentic story.
In this program, individuals and companies will learn:
• The importance of sharing their story to create trust, awareness, and connection
• How to identify and share what makes them unique
• How to remove the barriers of needing to be perfect
• How to create meaningful connections with customers and colleagues
• The Principle of Test, Tweak, and Repeat
Technology should bring people together, not push them apart. In this program, Brian teaches how to leverage new technology and collaboration tools in order to achieve better business results. (Spoiler alert… his advice might surprise you!)
Before you focus on the next shiny object, you must first set the course for your business, learn how to embrace innovation, and identify the right technology for today.
In this program, individuals and companies will learn:
• The process for evaluating the need for new technology in your business
• Future trends that will impact your industry and your customers
• How to increase collaboration, not distract from it
• The impact technology has on productivity
• Stop using technology to solve people problems
Your marketing success isn’t determined by you (the brand); it’s determined by your customers. Contrary to popular belief, customers don’t have a short attention span… they just have no time or patience for crappy content.
In order to reach your customers in the ways and places they prefer, you must create marketing from their perspective. This program teaches how to think like your ideal customer – and connect your story to their story.
By engaging with customers where they are today, and listening to where they will be tomorrow, you will also uncover who [and what] influences them.
In today’s world, you can no longer expect customers to come to you… you must learn new ways to connect with them where they are.
In this program, individuals and companies will learn how to:
• Change your marketing from talking at your customers to talking with them
• Turn customers into fans and fans into influencers
• Empower user-generated content, influencer marketing, and employee advocacy
• Identify who your customers are – and how and where they want to receive information
• Amplify your offline experiences
• Reach the influencers who influence the people making the buying decisions
Brian was the first government contractor to brief the Joint Chiefs of Staff at the Pentagon and not wear a suit and tie. The result of his presentation (on recruiting government employees) sparked a conversation around the importance of conformity versus empowering people for success. He paved the way for positive change in the toughest, regulated environment.
Everyone gets excited about new trends and technologies, but successful adoption of new ideas requires a culture that enables and supports change.
In this program, individuals and companies will learn how to:
• Create a culture that teaches self-awareness at every level
• Empower your employees to know what they don’t know
• Understand the motivational drivers of your employees and team members
• Uncover strengths and weaknesses to identify the right leader for the right project
• Recognize employees who are digitally connected versus digitally unplugged
• Foster cross-generational collaboration that connects change, community, and a shared purpose
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